I want to participate in a baking contest in my town. What should I make?

I want to make something people really like to eat. I have a choice between rolls/bread, jellies/jams, or cakes/pies.
I am pretty good at making homemade cinnamon rolls or even thought about making a lemon merengue pie.
What should I make? I am not trying to win the contest, but a 4th place would be nice.

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